A swimwear story written in colour.

About Vivid

A swimwear story written in colour.

Our story

It all started with a conversation at Obhur beach: ‘Why are stylish, swimmable cover-ups so hard to find?

Right there, between the waves and daydreams, Vivid was born: Swimwear tailored for the bold & ever so stylish IT GIRLS. Because no one needs to choose between comfort & confidence when Vivid’s got you covered!

A Vivid piece is an expression of self-love. Each piece is designed to give your swimsuit collection an electric burst of color, sleek & feminine silhouettes, and a stylish twist to typical swimwear.

Bold yet refined, modest yet modern.

Designed to feel as effortless as the moments you make in them.

The soft layers in & out of water are perfect for every occasion under the sun, from morning dips to sunset walks — every detail is crafted for those who value affordable luxury and style without compromise.

This is Vivid — led by curiosity, and made for self-expression.

It all started with a conversation at Obhur beach: ‘Why are stylish, swimmable cover-ups so hard to find?

Curiosity

We design from a place of looking — at light on water, at the curve of a wave, at how a woman moves when she feels good.

Self-Expression

Colour is our first language. Every collection is a quiet invitation to wear what you actually feel.

Functionality

Water-suitable fabrics, sculpted fits, considered seams. Clothes that swim as well as they pose.